about us



  • In 2019,Peacebird men is featured in New York fashion week again.

  • PEACEBIRD made two appearances at New York fashion week in February and Paris fashion in September.

  • Launch the strategy:Fashion Driven,Data Driven,Omni Driven.

  • LED’in held a new fashion show in Shanghai exhibition hall.

  • Peacebird closed with sales of 917 million RMB on “11·11”2019,making it the only fashion garment company with three major brands all exceeded 200 million RMB sales.


  • PEACEBIRD made its debut at New York Fashion Week as a model Chinese fashion brand;

  • Introducing Petit Avril , PEACEBIRD LIVING, MiniMini and other new product lines;


  • Peacebird Gets Listed, Making First Fashion Enterprise in China Listed on A-Share Market in 2017


  • An appealing lineup of handsome national idols and cool magical music triggered the super brand power in the carnival electronic music forum of the 1st Birdy Music festival.


  • Peacebird Becomes a Partner of Alexis Mabille, a French Haute Couture Brand.


  • PEACEBIRD IPO application was accepted by CSRC for consideration (China Securities Regulatory Commission);

  • The brand AMAZING PEACE was launched in a style featuring high grade, fashion and entry luxury;

  • The New logo of PEACEBIRD was launched, symbolizing PEACEBIRD revealing its shining flame in the starry night of fashion.


  • PEACEBIRD established a joint venture to market MATERIAL GIRL, a popular US urban brand for girls in China;

  • The E-Commerce SBU of PEACEBIRD was awarded the title of “Model E-Commerce Company for 2013-2014” by the Ministry of Commerce;


  • PEACEBIRD completed its share-holding system reform and get renamed from Ningbo Peacebird Fashion Women Co., Ltd. to Ningbo Peacebird Fashion Co., Ltd.;


  • The brand “Mini Peace” was created and launched onto kids’ wear market;

  • PEACEBIRD invited strategic investor, injecting fresh vitality into the company;


  • PEACEBIRD was elected as one of “Best Employers in Chinese Clothing Industry”;

  • PEACEBIRD was recognized as a “National Well-known Trademark” by the General Administration for Industry and Commerce;


  • Magic Fashion Company was founded, starting PEACEBIRD’s e-Commerce;

  • The brand “LED’IN” was created with a “sweet, elegant and lively style”;

  • The Brand PEACEBIRD MEN was re-positioned and experienced a full transformation into a “fashionable and elegant Asian style”;


  • PEACEBIRD WOMEN was re-positioned and experienced a full transformation into a “fashionable and energetic Asian style”;


  • Mr. Zhang Jiangping, along with other founding members, launched the brand PEACEBIRD;

  • The dove which symbolizes freedom, happiness, and beauty was incorporated into the brand name and logo