Core Brands


The Company has six major core brands: the leading fashion brands PEACEBIRD WOMEN and PEACEBIRD MEN, the girls' wear brand LED'IN, children's wear brand Mini Peace, street fashion brand Material Girl and the late merging fashion lifestyle brand PEACEBIRD HOME. These six brands jointly cover a wide range of ages, diversified styles and comprehensive categories. We seek to let everyone enjoy the fun of fashion and live their shining life.